Aug 6, 2019, by Sandra Vazquez.
The world is changing pretty fast and technology is absolutely on the forefront of that. Whether you’re a tiny startup or whether you’re creating a product that disrupts an industry, keep in mind you are at the forefront. Incorporating User Research to your development processes will reflect in a meaningful way not only in your product but through all your company. You will be building in a more mindful way.
Jul 4, 2018, by Sandra Vazquez.
Travel is an industry that is always changing and evolving. New technologies are opening new opportunities for startups, organizations, and large corporations that are building software solutions.
However, the changes don’t stop there, the way travelers behave is also changing and evolving. TechTravel companies need to keep and eye on the needs, motivations and new behaviors of travelers. Digital nomads, millennials, and female solo travelers are just some examples of a new generation of travelers we are just figuring out.
In this episode you’ll learn about the top travel behavioral trends the team at Tripscout has identified by speaking with hundreds of travelers.
Jun 22, 2018, by Paulette Fernandez.
Women are the most powerful consumers in the world. They influence all kinds of markets, especially the travel industry.
American women represent 65% of solo journeys. It takes more than “the top 20” beautiful destinations to encourage women to book their next adventure.
Here’s what you need to know.
Mar 22, 2018, by Claudio Cossio.
A lot of the talk about “growth” centers around signing up users, conversions. It sure feels good. But ultimately, you want long-term customers who can also be your advocates?
Do you have a clear strategy to turn customers into evangelists?
Oct 17, 2017, by Denisse Gutierrez.
The media has portrayed millennials as tech-hungry consumers, looking for adventures, and posting everything on social media.
Many hotel brands have put out their own apps, but this doesn’t mean Millennials will trust it.
Here’s some proof.
Sep 19, 2017, by Hugo Ortiz.
I recently learned about FRP, or Functional Reactive Programming. In frontend web development, two of the most popular tools for FRP are RxJS and the Observable Pattern.
Keep reading to learn more about this topic and to start applying it.
Sep 1, 2017, by Sandra Vazquez.
Technology plays a big role in the evolution of the Travel Industry. Now, the way travelers plan, purchase and travel is a challenge for travel companies.
There are many aspects you need to consider to get ahead of the game. Paying attention to your customer, their needs and motivations is a starting point.
As companies grow it is very important to design processes that allows you to keep a user-centered approach when developing solutions.
In this episode of the People & Business podcast we had the opportunity to talk to Bruce Nealson, VP of Design at Sabre. He shared his thoughts on the main user experience challenges companies in the travel industry face. From how to build customer-centered solutions to the technologies that will change the way we travel in the future.
Jul 21, 2017, by Miguel Medina.
To build great products you must provide a positive experience that helps users solve problems in an intuitive way.
Whether you are creating an app from scratch or some new features, you need time to validate to make sure your new ideas work in real life.
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