11 posts since September 2015.
Oct 17, 2017, by Denisse Gutierrez.
The media has portrayed millennials as tech-hungry consumers, looking for adventures, and posting everything on social media.
Many hotel brands have put out their own apps, but this doesn’t mean Millennials will trust it.
Here’s some proof.
May 3, 2017, by Denisse Gutierrez.
In an era of big data, we have tons of information about the modern traveler lifestyle and behaviors. But we do not necessarily know how to make informed business decisions to improve the travel experience.
In this episode of People & Business Podcast, we talk with Nick Vivion, Senior Brand Journalist at Sabre. He shared his process behind his data-driven projects about travel, and the upcoming challenges for travel companies in such a competitive industry.
Apr 12, 2017, by Denisse Gutierrez.
Travel brands must provide personalized experiences that give users the content they want, the way they wanted, and when they want it. Following what your competition is doing is not an option.
Here’s a guide on how to start building a personalized experience for your customers.
Oct 31, 2016, by Denisse Gutierrez.
Anyone can have an idea for a product. The real challenge is to build products that people love and use.
In this episode of People & Business Podcast, we talk with Laura Klein, author of “Build Better Products” and “UX for Lean Startups.” She shared a practical guide on how to improve the development process in six steps in order to build useful, usable, and desirable products.
Oct 19, 2016, by Denisse Gutierrez.
OKRs system has been a popular method for aligning personal and business goals. Intel started the practice, Google popularized it, and others like Linkedin and Twitter have benefited from it.
In this episode of People & Business Podcast, we talk with Christine Nathaniel, Director of Customer Success at 7Geese. She shared her expertise on how to implement OKRs and why is it important to be clear on how personal objectives tie to company results.
Christine has worked with hundreds of organizations to move away from traditional reviews to continuous performance management, including the Objectives and Key Results (OKRs) goal setting methodology.
She is a Certified Human Resources Professional (CHRP) candidate and has a background in account management, training and social media marketing.
Oct 3, 2016, by Denisse Gutierrez.
Design thinking has been a popular topic in the software industry for the past couple of years. Companies such as Google have implemented this framework to innovate and solve challenges collaboratively.
In this episode of the People & Business Podcast, we talk with Travis Nielson, Interaction Designer at Google. He shared his process of implementing Design Thinking in his everyday work and why is it important.
Sep 20, 2016, by Denisse Gutierrez.
In this episode of the People & Business Podcast, we talk with Ingo Rauth, Innovation researcher and Design consultant. He shares interesting insights from his research in Design and Innovation Management of how companies can solve some of the most common challenges by developing their capability to innovate.
Sep 7, 2016, by Denisse Gutierrez.
WorldBlu is the largest global network of companies committed to enabling fear-free, freedom-centric organizations.
In this episode you will hear from Traci Fenton, Founder and CEO. Traci discusses what it takes to build your own company culture and how it can lead to a successful business.
Jul 22, 2016, by Denisse Gutierrez.
The short answer is Yes!
Wouldn’t it be great if your employees created such an incredible work environment that they actually challenged each other to aim for bigger goals? Culture is the answer to make it happen.
Jun 24, 2016, by Denisse Gutierrez.
Google Analytics can tell you WHAT, WHERE and WHEN about the data. But there is something missing, the WHY.
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