Blog Posts by Diana Arvayo

11 posts since April 2011.

How Usability Problems Affect Your Mobile Bookings

How Usability Problems Affect Your Mobile Bookings

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You spent a lot of time and effort “going mobile.” You finally have your offering out there, in the hands of all those mobile phone users. But, are they using it? Does it satisfy your travelers needs?

Do you even measure the usability of your booking app?

If you don’t, you’re running blind!

Continue in our UX Blog

How to Increase Customer Loyalty in the Travel Industry

How to Increase Customer Loyalty in the Travel Industry

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The Travel Industry is at an all time peak for travelers looking for new adventures. The 2017 trends predict users are now trying to get to very remote places, travelling as far as they can.

This is a challenge for travel sites, accommodating their current booking process to fit this new needs and retaining users until they checkout.

Here are some tips to understand your users and create a loyal relationship with them.

 

Continue in our UX Blog

How Storytelling Can Inform Design

How Storytelling Can Inform Design

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I had to the opportunity to attend UX Week 2016 where I learned about Experience Storymapping. A storytelling approach to draw your audience in and keep them engaged over time.

This is a new approach and it’s becoming more popular with the UX community. Learn more about it.

Continue in our UX Blog

The Environment Influences People’s Actions, a Conversation with Annie Coull (1/2)

The Environment Influences People’s Actions, a Conversation with Annie Coull (Interactive Transcript)

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We met Annie Coull during UX Week 2015 back in August. We witnessed her unique sensitivity to the special needs of children, families and staff in the healthcare setting.

We had the opportunity to talk with her on myriad topics, including her talk, “A Journey Like No Other” at UXWeek 2015.

The Environment Influences People’s Actions, a Conversation with Annie Coull (1/2)

The Environment Influences People’s Actions, a Conversation with Annie Coull (2/2)

by .

We met Annie Coull during UX Week 2015 back in August.  We witnessed her unique sensitivity to the special needs of children, families and staff in the healthcare setting.

We had the opportunity to talk with her on myriad topics including her talk, “A Journey Like No Other” at UXWeek 2015.

Here’s the second part of our conversation. You can find part one here.

The Environment Influences People’s Actions, a Conversation with Annie Coull (1/2)

The Environment Influences People’s Actions, a Conversation with Annie Coull (1/2)

by .

We met Annie Coull during UX Week 2015 back in August. We witnessed her unique sensitivity to the special needs of children, families and staff in the healthcare setting.

We had the opportunity to talk with her on myriad topics including her talk, “A Journey Like No Other” at UXWeek 2015.

Here’s the the first part of our conversation.

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